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New Name, New Identity for a change of pace The evolution of Samas France, and its profound transformation through a long and rich experience in workspace environments, its choice of independence and its pioneering vision of the market place naturally require this fresh incarnation, to have a new visual identity and logo. Like a shooting star, the new brand comes from another world. Majencia sets the tone, suggesting sensitivity, creativity, elegance, relevance and compassion. The core values of commitment, performance, innovation and responsibility are thus projected in a name which embodies these realities. The new positioning of Majencia, which focuses on people and well being in the workplace is reflected in its logo. The fluid and embracing shape, represents a seal of quality and harmony, a stamp which stands it apart from others. A first objective, based on these fundamental ideals, is to establish this new ideal, the new colour and reference: Majencia Vincent Gruau Chief Executive Officer
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